Tech

The best Black Friday sex toy deals for 2021 from Lelo, Dame, and more


Deal pricing and availability subject to change after time of publication.

UPDATE: Nov. 25, 2021, 6:50 p.m. EST This post has been updated with the latest deals from Unbound’s Black Friday sale.

Yes, sex toys see Black Friday deals, too — and good ones at that. Check out our top picks below.

  • Lelo Ina Wave 2, a rabbit vibrator that might just have the power to deliver that elusive G-spot orgasm — $149.00 $199.00 (save $50)

  • Dame Fin, maybe the best couple’s vibrator out there — $68.00 $85.00 (save $17)

  • Unbound Pep vibrator, an adorable vibe great for beginners and old pros alike — $33.60 $42.00 (save $8.40)

  • Womanizer Premium Clitoral Stimulator, aka the suction toy to have, and for good reason — $167.89 $198.00 (save $31) with code FALL60

  • MysteryVibe Crescendo, a vibrator with a little flex that adds a lot of fun — $129.00 $190.00 (save $70)


National Sex Toy Day may have come (ahem) and gone, but that doesn’t mean you missed out on finally catching that expensive vibrator on sale.

Like any other product, sex toys get significant markdowns come Black Friday. And like every other retailer out there trying to combat supply chain shortages, the makers and sellers of your favorite toys have started their sales nice and early this year.

What sex toys are expected to go on sale?

The good news is that we’ve already seen a bunch of different types of toys go on sale, from vibrators to dildos to suction toys and masturbation sleeves. As we get closer to the actual day of Black Friday (Nov. 26), we expect to see only more variety in the offerings.

If you already own sex toys, we’re sure that was more than enough encouragement to scroll down and check out the deals below. If you’re new to the game though, first of all, welcome, and second of all, do you have a moment to talk about why sex toys are the best?

For one, they can really help you learn more about what you like — being able to pleasure yourself is empowering as hell. Thanks to their powers of vibration and pulsation, sex toys can give you feelings during masturbation that are literally impossible to feel otherwise. And once you learn more about what you like, bringing sex toys into the bedroom can allow you to explore with a partner. (By the way, if you’re nervous about approaching that convo with a partner, you’re not alone — we have a handy guide for you).

So to recap, they can make sex with yourself feel better, sex with others feel better, and generally just be a really sweet way of exploring your desire. That’s why we’re trying to find you the best deals possible on all sorts of toys, and why we’ll be updating this post through the shopping season as more sales crop up.

How do I shop for sex toys?

There are a ton of places you can pick up new toys, whether you choose to shop direct from a maker like Lelo or a retailer with a bunch of different options like Ella Paradis. For your browsing convenience, we’ve listed below what to deals to expect and when from the most popular sex toy sites out there.

Adam & Eve: Adam & Eve has already run a pre-Black Friday sale with toys up to 70% off, and they’ve up the ante by offering 80% off for their Black Friday sale.

Babeland: Babeland is offering sweet markdowns on all sorts of products. On Nov. 25, save 20% on Arcwave, Womanizer, and We-Vibe products with the code WOWBABE.

Dame: Starting at 12 a.m. ET on Nov. 19, you can save up to 20% sitewide at Dame. Save on Dame favorites like the Eva, Kip, and Intimate Touch bundle all the way through 11:59 E.T. on Nov. 29.

Ella Paradis: As of Nov. 12, you can save up to 70% off site-wide with the code BLACK for the Ella Paradis Black Friday sale.

Lelo: The luxury sex toy company is still offering Singles’ Day savings of up to 50%. Come Black Friday and Cyber Monday, Lelo toys will be on sale at Amazon for up to 40% off.

Lioness: Grab the Lioness smart vibrator for $30 off at only $199 on Black Friday and Cyber Monday. The first 20 customers will also receive a free full size Riley House Ready for Intimacy moisturizer with the code RILEYPARTY.

Lovehoney: As of Nov. 19, you can save up to 60% on Lovehoney’s early access Black Friday deals. For Nov. 19 only, you can save an additional all Lovehoney Desire with the code BFDESIRE.

MysteryVibe: Save up to 30% on their Singles’ Day sale before Black Friday.

Unbound: Save 20% off Unbound products from Nov. 21 to Nov. 25. From Black Friday to Nov. 28, you can save up to 25% off, and from Cyber Monday to Dec. 1, save 30% off.

We get that all this info can be a bit overwhelming, so if you need some suggestions to get you started, we’ve listed some of our favorite sex toy deals below.


purple double cock ring

Credit: Lovehoney

Why we like it

This Lovehoney staff pick helps with both clitoral and perineal stimulation during sex, which basically means that it’ll be a good time for you and your partner. It’s USB rechargeable, has a travel lock mode, and is 60% off — what more could you ask for?

More sex toy deals at Lovehoney:


gray dual end thrusting wand

Credit: Adam & Eve

Why we like it

One end massages and one end thrusts. It’s perfect for adding some variety to your solo seshes beyond different vibration patterns (though you do get eight different patterns and three thrusting speeds with this wand). With three buttons, the controls are simple and as an added bonus, it’s USB rechargeable, so there’s no need for a last-minute battery run.

More sex toy deals at Adam & Eve:


a hand holding the womanizer premium

Credit: Womanizer

Why we like it

If you’re a fan of suction toys, this pick is likely no surprise to you — Womanizer is at the top of the list when it comes to the toy that uses air pressure to deliver targeted pleasure. So what makes it so great? When it’s fully charged, you get two full hours of playing with 12 different intensity levels. The controls are simple, it’s comfortable to hold, it’s completely waterproof, and it comes with a travel pouch. It costs a bit more, but it certainly does deliver. Make sure to use the coupon code BLACK on the Womanizer or any other toys from Ella Paradis to get your discount.

More sex toy deals at Ella Paradis:


pink vibrator

Credit: Babeland

Why we like it

It’s nothing fancy, but it doesn’t try to be. This tiny vibe keeps things simple with one vibration setting, so you can get straight to the point. The shape allows for shallow insertion and G-spot stimulation, and it’s waterproof. For less than $10, that’s pretty hard to beat.

More sex toy deals at Babeland:

Lelo sex toy deals


a pink and white lelo ina wave 2 in water with lemons

Credit: Lelo

Why we like it

This isn’t your average rabbit vibe. In fact, Mashable reporter Jess Joho calls it “the best that rabbit vibrators have to offer.” What makes the difference? The Ina’s WaveMotion technology makes the internal part of this vibe do that oh-so-good “come hither” motion that’s pretty sweet when it comes to G-spot stimulation. Pair that with the external vibrations, and you’ve got yourself a pretty satisfying O.

Check out Mashable’s official review of the Lelo Ina Wave 2.

More sex toy deals at Lelo:


person laying down holding the vibrator and reading an info card

Credit: MysteryVibe

Why we like it

It’s a bendable vibrator — what more can we say? Whatever way you’re thinking of experimenting with it, the answer is yes. It’s waterproof, Bluetooth-enabled, has six different vibrating motors, and can run for up to two hours. Have fun!

More sex toy deals at MysteryVibe:

Dame sex toy deals


two hands and a blue dame fin toy

Credit: Dame

Why we like it

A vibrator that fits easily between two fingers is great for solo-time play, but it’s really, really great for using in a bunch of different positions during intercourse. Fumbling isn’t an issue thanks to this vibe’s optional tether, and the three-speed motor lets you keep things simple while still adding some variety in the mix. It makes sense why Mashable culture reporter Jess Joho called this vibrator “life-changing.”

Read more about the Dame Fin.

More sex toy deals at Dame:

Unbound sex toy deals


blue vibrator

Credit: Unbound

Why we like it

This little vibrator is waterproof, adorable, and according to culture reporter Anna Iovine, great for “beginner and experienced users alike.” It has five intensity settings and three vibration patterns, all of which are broken down in the booklet that comes with the Pep (which, just wondering, why isn’t this standard practice for all vibes?) It’s egg shape allows for pinpointed and general stimulation, and because it’s so tiny, can easily be used with a partner. To top it all off, its affordable price is made even better by Unbound’s Black Friday sale.

Read Mashable’s official review of the Unbound Pep.

More deals from Unbound:



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